Social media marketing has taken a whole new direction with the introduction of “Get Likes” functionality on Instagram and Facebook. Basically, a like button, like icon, or like option is a functional feature in social media services like social networking sites, message boards, online news sites and blogs wherein the user is able to indicate that they support, like or love certain content provided by another user or company. As far as functionality is concerned, you are only able to get likes from people who have the same or similar interests as you. Therefore, it is very much like a status update that allows liability in a way that has never been possible before.
The platform has been introduced for people who are also in the need to communicate their thoughts or ideas through the medium of social networking. The application works similar to Twitter or Facebook in that you can add a photo, post the link and ganhar curtidas, following the etiquette that is expected in these types of services. However, the difference lies in the fact that you don’t have to post the link to your page or your blog in order to get likes. The interaction is completely initiated and based on your visual appeal which is enhanced further by the presence of icons, colors, and various other elements. In short, you are able to promote yourself and brand your products and services as well as make friends, exchange views, and play games with the people you are following.
If you take a look at the statistics of users on both Instagram and Facebook, you will notice that there is no difference between the number of likes and dislikes posted by the Instagram users and the ones on Facebook. While it is evident that Instagram has more users than the website itself, it seems that the users of the platform are more active. They upload more images, comment on more material, and do more things than the users of Facebook. This has led to the conclusion that Instagram has many likes but fewer users; this doesn’t mean that the platform has low visibility.
So if you want to get likes from Instagram, you need to be actively involved in the community and not rely on what others are doing to promote your product. The best apps for Instagram are those that allow you to monitor the comments and interaction of the users. If you have an official account, you should use this to do analytics and tracking of how your brand is being perceived and marketed. This would give you a better understanding of the position of your products. As you learn more about the behavior of the audience on the platform, you will be able to make relevant changes to enhance the experience and make the most out of it.
Once you get likes from your official account, it is time for you to turn that engagement into direct audience engagement. The best way to do this is to explore page interactions. What do the users really want to get likes from? Explore the options open to them and get to know what they want to engage with to get their feedback, get involved in the conversation and help shape the future of the brand.
Another great strategy to get likes from the engagement group is to be proactive and join one another’s discussions. Be the first one to start a conversation and find out what people are interested in. Don’t simply join and post something because you think that you can. Get involved by giving genuine answers and helping others out. Soon you will see that the conversations going back and forth are very useful and the conversations that you start are very important for shaping your brand and gaining more attention from the community.